Building Iconic Customer-Centric Brands That Drives Sustained Business Impact

The growing emphasis on branding and brands to drive shareholder value and competitiveness will move up the boardroom agenda and become one of the most prominent value drivers in this century.

Martin Roll will provide case stories on Asian and global brands and illustrate how companies and young business leaders can employ branding as successful catalysts for leadership and long-term performance to grow and prosper. 

Branding is a very effective catalyst for better leadership and help the boardroom to drive a shared vision through-out the organization. 

Offering insights, knowledge and perspectives on branding as a strategic tool for aspiring businesses, Martin Roll will define The 10 Brand Leadership Principles that will drive breakout success, sustain profitability and financial impact in this century.  

Exchange will deliver the following themes

     o  Branding & Brands: A Global Perspective                                                                                   o  The Brand Leadership Model                                                                                                       o  The Role of the Board and the CEO                                                                                             o  The Chief Marketing Officer                                                                                                         o  How to Lead Brands Effectively                                                                                                   o  Building Customer-Centric Brand                                                                                                 o  Brands as Powerful Growth Catalysts                                                                                           o  How Brands Drive Sustained Impact

Keynote On

“How Branding Drives Impact for Maldivian Companies on a Global and Local Perspective”

Martin Roll will provide an opening speak on “How branding drives impact for Maldivian companies on a global and local perspective” and share his perspectives on the challenges and opportunities for branding in a global context and the local branding opportunities for Maldivian companies.

The opening speech will be followed by a master class led by Martin Roll where branding tools, perspectives and experiences will be discussed with the audience with a strong focus on what Maldivian companies can do to brand themselves, build strong portfolio of brands, and how they can learn from global experiences and benefit in a local and regional context.

09:00AM - 09:05AM
Welcome & Opening remarks by Ember Blu

09:10AM - 10:00AM
Presentation by Martin Roll - "How Branding Impact for Maldivian Companies on a Global and Local Perspective"      

10:05AM - 11:00AM
Learning Exercises

11:05AM - 11:30AM                                                                                                                   Coffee Breakout

11:35AM - 12:20PM                                                                                                                    Discussion & Learning Take-Aways

Registration includes:    
                                        Access to the Exchange 

                                        Q&A exchange & learning exercises 

                                        Coffee breakout  

Invest:                              US$ 350.00 per participant    

Audience:                        Management Teams

Please click HERE to submit your registration to attend the Exchange.